Twitter and Network Theory

View Twitter as a Network: The Correct Strategy to Entice Followers

Ok, so I was thinking that I should go back to slideshare and create a new presentation. From that thought blossomed an examination of Twitter and how best to view the relationships between users.

Although the theory outlined here is not complete, it does clearly outline the relationships between “king pins” and grass roots followers. By gaining an understanding of this relationship you can significantly enhance your Twitter behaviour and ultimately attract new followers.

The proposed strategy does need some finesse and some personality when it is implemented but hopefully you’ll find this useful when developing your next social media campaign.


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